Learning Experience Designer

At Cognician, we believe that anyone is capable of growing, changing and being more than who they are, if they have the right tools. It’s our mission to create such tools and to encourage a lifelong love of learning in our customers.

Does this mission stir something in you? Do you believe that learning should be fascinating and fun? Do you yearn for a job where everything you do is focused on making people’s lives better? Do you want to be in a job that challenges you to create better solutions every day – solutions that will help people around the world to help themselves?

We don’t do average at Cognician. If you have the courage – and the will – to be world class every day, then we’d love to have you on our team. In exchange, we’ll offer you the opportunity to work with world-leading thinkers in education. And we promise that you’ll have the same opportunities to learn and grow that we offer our customers. We take personal growth seriously and we want folks with us who feel the same – for their own sake, as well as ours.

We’re building the world’s best platform for online learning and we’re looking for a writer whose words have the power to resonate across the globe. Curious? Inspired? Excited? We’d love to hear from you.

Here’s who we’re looking for:

You’re a voracious reader. You love reading books, blog posts, web sites, magazines. If you could get paid for reading, you’d be the happiest person in the world. People would probably describe you as a listener, rather than a talker. Your friends like to talk to you because you listen and you ask questions that help them to come to terms with the challenges in their lives. You’re also a good writer.

Job overview:

Cognician Learning Experience Designers are responsible for developing content for coaching guides (cogs). This includes researching the content according to brief, structuring it conceptually, and creating the interplay of thought-provoking questions and rich content that will contribute to achieving a learning outcome.

If you were working for us, here are some of the things you might have done last week:


  • Began reading a 100-page book called Discover Your Career – which you’ll begin adapting later in the week – which helps grade 9 learners to choose their grade 10 subjects and explore the world of work.
  • Researched how to write a LinkedIn recommendation by finding blog posts on this subject.
  • Identified the 15 to 20 key ideas common among all these blog posts, and organised them into clusters.
  • Adapted the key ideas into thought-provoking questions which can help people to write a LinkedIn recommendation for a colleague.
  • Wrote examples to demonstrate best practices for writing a LinkedIn recommendation.
  • Wrote a description of your LinkedIn recommendation process, describing the benefits to the user.


  • Corrected your work from Monday, based on feedback from team leaders.
  • Continued reading Discover Your Career.
  • Researched brainstorming techniques by finding websites, blog posts and research papers on this subject.
  • Identified the 15 to 20 key ideas common among all these sources, and organised them into clusters.
  • Adapted the key ideas into thought-provoking questions which can help people to brainstorm more effectively.
  • Wrote examples to demonstrate great responses to your thought-provoking questions.
  • Wrote a description of your brainstorming process, describing the benefits to the user.

Wednesday, Thursday and Friday

  • Corrected your work from Tuesday based on feedback from team leaders.
  • Completed Discover Your Career.
  • Identified ±60 key ideas from this book and organised them into clusters based on exploring different career paths.
  • Adapted the key ideas into thought-provoking questions which can help people to explore how their personality, interests and thinking styles relate to different careers.
  • Wrote a description of your adaptation of the book, describing the benefits to the user.

Primary responsibilities will include, but are not limited to:

  • Liaising with the content architect and/or account manager and/or COO on a new project
  • Interpreting briefs
  • Working according to strict timelines and deadlines so that the project remains within budget
  • Reporting regularly to the project manager throughout the project
  • Researching the learning area for the cog/s
  • Identifying concepts that are core to exploring the particular learning area
  • Structuring the concepts in a way that maximises knowledge transfer and facilitates application of concepts
  • Creating thought-provoking questions that will help the learner to explore new concepts or apply them to their own contexts
  • Researching and writing rich content to establish context for new concepts
  • Finding, tagging and archiving appropriate images that enhance the content and appearance of cogs
  • Tagging cogs according to conceptual categories
  • Contributing to Cognician’s knowledge library
  • Testing or reviewing cogs from other writers according to the account manager or COO’s schedule for testing and review
  • Participating, where necessary, in client demonstrations
  • Participating from time to time in internal writing and other relevant workshops or learning opportunities
  • Assisting in training junior writers
  • Contributing to other, non-client-specific writing projects at Cognician, including blogging on our various web properties
  • Reporting overall to the COO on all other matters
  • Mastering new software productivity tools

Job description

  • Effective daily and monthly management and planning of work, ensuring that deadlines and quality standards are met.
  • Ensure that issues are escalated to management timeously and appropriately so that they can be resolved before problems escalate.
  • Remain accountable for all work from start to finish, ensuring that follow-through and accountability is maintained at all times.
  • Ensure a seamless working environment by providing effective cross-functional communication.
  • Ensure that all knowledge created in the course of work is effectively managed, stored and maintained for current and future use.
  • Ensure that all company procedures, systems and methodologies are followed and maintained.
  • Ensure that all reporting responsibilities are met and that management is kept updated on project progress and developments.
  • Continually invest in gaining industry knowledge, improving personal, technical and soft skills and knowledge sharing.


  • A degree/qualification in one of the following fields or a related field: Education, Psychology, Philosophy, Linguistics, English, Journalism, Copywriting.
  • A qualification or experience in Instructional Design would be beneficial.
  • Additional writing courses or experience would be beneficial.


  • A minimum of two years’ experience working as a business or life coach, writer, journalist, instructional designer or content editor, ideally in a publishing environment, preferably in a digital medium.
  • Basic HTML and SEO knowledge would be beneficial.
  • Knowledge of and exposure to various multimedia formats, including social media, will be beneficial.
  • Excellent command of MS Office or Google Docs and online search engine portals.
  • Experience working with a content-management system.

Skills and attributes

  • Strong editorial, language and writing ability
  • Resourceful and innovative
  • Ideas-driven
  • Initiative to produce original work
  • Detail-orientated
  • Excellent organisational skills
  • Excellent communication skills, written and verbal
  • Flexible
  • Reliable
  • Good work ethic
  • An innate drive to produce consistently great work
  • Capable of working to a brief
  • Good time management and ability to work to and drive deadlines
  • Ability to be calm under pressure and be very organised
  • Energetic, passionate, open and willing to learn
  • Self-disciplined and motivated
  • Ability to work in a close-knit team environment
  • Strategically minded
  • Curious
  • Inspirational
  • Courageous
  • Passionate
  • Connected
  • A good (preferably quirky) sense of humour

Benefits of working at Cognician

  • Free access to some of the best personal development tools in the world 🙂
  • Unlimited access to Cognician’s library, housing hundreds of books.
  • iMacs and Macbooks, along with free access to some of the best online software: Google Apps, Asana, Lucid Charts, InVision, Browserstack, Github, Murally, Flowdock, etc.
  • Exposure to industry experts at our monthly Mind Melds.
  • Annual company wide retreat to somewhere fabulous, called our Mega Mind Meld.
  • Free access to industry specific conferences and training.
  • Flexible working hours and locations.
  • Free drinks and braai every Friday at our funky new offices.
  • And much more!

Here’s how you can apply

Please read the following carefully – it’s important!

  • We need you at our home base in Cape Town, South Africa. This is not a remote position.
  • Language is core to our work, so please make sure you don’t have any spelling and grammar mistakes.
  • Who we work with is just as important as what we do. Tell us about yourself! You can meet all of us on our team page!

Before applying, please take the time to answer a short set of questions which you can find here. These are very important, as they will allow us to get to know you and your experience a bit more, before we move forward with the application process.

Try and set yourself apart from the other applicants. Show us why you are special!

Please only get in touch if you’re able to meet all of these needs – we don’t want to disappoint you 🙂